February 28th, 2006

Street-Side: Location Gaming

Now *this* is the internet I imagined when I left the cd-rom gaming industry in ‘97.

It’s only a preview, but it’s so_much_fun. If the experience continues to evolve along its current path… wow. Great job, Microsoft!

The A9 Yellow Pages team has to view this as steep competition, as it directly challenges their Block View feature (which they invested a lot of time and resources into capturing and developing).

Maybe now focus can shift to improving search precision, allowing us to tap into store inventories to help us find *exactly* what we’re looking for; the rest of the results equation — proximity and recognition — is now officially covered.

(via Techcrunch)