Rupert Murdoch Ain’t No Dummy

The Guardian
Internet means end for media barons, says Murdoch
· Magnate hails second great age of discovery
· Power ‘moving from the old elite to bloggers’
Owen Gibson, media correspondent
Rupert Murdoch last night sounded the death knell for the era of the media baron, comparing today’s internet pioneers with explorers such as Christopher Columbus and John Cabot and hailing the arrival of a “second great age of discovery”.
The News Corp media magnate nurtures a long-held distaste for “the establishment” but last night confided to one of the few clubs to which he does belong - The Worshipful Company of Stationers and Newspaper Makers - that he may be among the last of a dying breed.
“Power is moving away from the old elite in our industry - the editors, the chief executives and, let’s face it, the proprietors,” said Mr Murdoch, having flown into London from New York after celebrating his 75th birthday on Saturday.
Far from mourning its passing, he evangelised about a digital future that would put that power in the hands of those already launching a blog every second, sharing photos and music online and downloading television programmes on demand. “A new generation of media consumers has risen demanding content delivered when they want it, how they want it, and very much as they want it,” he said. Indicating he had little desire to slow down despite his advancing years, he told the 603-year-old guild that he was looking forward, not back.
“It is difficult, indeed dangerous, to underestimate the huge changes this revolution will bring or the power of developing technologies to build and destroy - not just companies but whole countries.”
The owner of Fox News added: “Never has the flow of information and ideas, of hard news and reasoned comment, been more important. The force of our democratic beliefs is a key weapon in the war against religious fanaticism and the terrorism it breeds.”
[…]
Until Murdoch implodes the Fox News Channel and those religous propaganda nutso’s, Bill O’Reilly and John Gibson, I’ll continue to take everything he says with a grain of salt, but this degree of a proclamation — from the master of all mainstream media empires — *must* be a good sign to those of us who are already knee deep in this revolution.
Speaking of mainstream media empire builders, I wonder where Jason Calacanis sits on the future of the web…
Tags: activism, Adam Smith Problem, Bill OReilly, business, capitalism, change, citizen media, Fox News, innovation, internet, Jason Calacanis, John Gibson, media 2.0, old media, politics, power, revolution, Rupert Murdock, World 2.0.4 Responses to “Rupert Murdoch Ain’t No Dummy”
- 1 Pingback on Mar 15th, 2006 at 6:20 am
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Despite his creation of Fox News you must give Murdoch credit for knowing audiences. If he says it’s over, then it’s over.
Poor Jason. Born in the wrong age…
you’re right, murdoch created fox news in the early 90’s, when the robber baron empire was still humming along. he knows audiences and he can visualize shifting trends.
in every interview i’ve read and business venture i’ve witnessed, calacanis comes off like an opportunist. the great thing about the future of the web (if EFF can keep it free), is that decentralized, focused services are harder to be taken advantage of by opportunists… which might explain his bitterness.
i’m geeked because i think that as business advertising moves towards a model of empowering and supporting individuals — as opposed to the big six conglomerates — geo-political shifts will begin to occur.