connecting*the*dots

Ethan Zuckerman — my former colleague at Tripod, co-founder of Global Voices and current Board member of The People, Yes — is a brilliant guy… and apparently has what it takes to drive Samantha Bee of The Daily Show mad:

Too funny.

Dear Forward-Thinking Suits,

Thanks so much for pulling all of the Jon Stewart and Stephen Colbert clips off of YouTube. You’ve now rendered a good number of my posts useless — posts that were marketing your shows for free. That’s right, you had thousands of fans, like me, pointing to and contextualizing clips from their blogs, generating millions of page views and legions of new viewers and you killed it because they weren’t your page views.

So dumb.

Let me ask you people a simple question: How much money do you pump into your marketing department annually? I mean, what’s your budget for marketing executives, their minions and external network marketing? Can’t you recognize that whatever percentage you had set aside for TDS and TCS brand awareness (not specific show promos, just awareness campaigns) was becoming a waste of money with the YouTube fans doing our thing? We were doing your jobs for free and doing it better than you ever could have done it yourself!

Come to think of it, maybe you did understand that angle before acting…

See, the way that I view this is that from an organizational standpoint, this type of viral marketing is a perfect opportunity to cut back on traditional marketing budgets and let the web do what the web does. But then again, organizations are made up of people and people need to provide value in order to get paid by the organization.

V.P. Johnson can’t keep that corner office if he has legions of fans doing his work for him at a price that puts him out on the street. So build that wall! Keep them out of our stuff! Send them back to Mexico… er… hm.

Congratulations, again, Comedy Central executives. You’ve proven yourself to be no more forward-thinking than this administration that your talent rails on each week. Someday, your network bosses will understand what this move did to your fan-base, but probably not until a competitor network — one that won’t collude with the rest of the big boys — embraces the web and the people that put food on your plates.

Colbert and Stewart are still my boys, but my passion for your product has dropped immeasurably.

And that’s The Word.

UPDATE: Mark Glaser (MediaShift) updated his open letter to Stephen Colbert with a report that lawyers from Comedy Central are cherry-picking the clips they want taken down from YouTube, possibly in a hardball negotiating move to tweak Google and their new acquisition.

So not all clips have come down. That’s good news. How Comedy Central decides to proceed from here, though, is key.

If they want to negotiate the creation of a channel on YouTube for CC distributed shows and all discrete segments of shows, that move will serve the desires of many CC fans, especially bloggers. The amount of ad revenue they’ll make on viral replays at this point in time pales in comparison to advertising revenue from the TV broadcast itself, but tacking on an ad to the end of a video (as Revver has done with zeFrank) works well for all parties involved.

This could work out for everyone if CC doesn’t get greedy and:

• attempt to add commercials within segments and shows, which are essentially already commercials (running across YouTube and the decentralized web) for their regularly scheduled programs on TV
• police people who upload their own segment edits, instead of chalking up the “lost revenue” as a marketing expenditure.

If Comedy Central can avoid those old media trappings, they just might come out of this as new media players.

(photo by Jesus’ General)

Reuters
ABC Scrambling to Change 9/11 Drama

[…]

Officials at the Walt Disney Co.-owned network said they were still tinkering with the five-hour production, titled “The Path to 9/11,” which is scheduled to air without commercial interruption in two parts on Sunday and Monday.

But ABC declined to say how the movie was being reshaped or whether any changes would address specific complaints lodged by Clinton, his former aides and congressional Democrats that the film contained numerous inaccuracies and distortions.

The Hollywood trade paper Daily Variety, citing sources close to the project, reported the network was considering canceling the miniseries altogether.

The docu-drama, which ABC says is based largely on the official 9/11 Commission Report, opens with the 1993 bombing of the World Trade Center in New York and traces subsequent events leading up to the coordinated suicide hijackings five years ago that killed nearly 3,000 people.

Much of the controversy focuses on a scene depicting CIA agents and Afghan fighters coming close to capturing al Qaeda leader Osama bin Laden in the 1990s, only to have then-White House national security adviser Samuel Berger refuse to authorize completion of their mission.

An unfinished version of the film circulated by ABC to TV critics for review portrays Berger as abruptly hanging up the phone while the CIA is pressing him to approve the raid.

In letters of protest to Disney President Robert Iger, Berger and former White House aide Bruce Lindsey said no such episode ever occurred.

The executive producer of the film, Marc Platt, acknowledged to Reuters on Thursday the Berger scene was a “conflation of events.”

The film also drew denunciations from Clinton supporters for strongly suggesting his administration was too distracted by the Monica Lewinsky sex scandal to deal effectively with the gathering threat of Islamic militancy. Lindsey said the 9/11 Commission Report disputed that notion.

[…]

This is what you get when you try to cash in too early on a national tragedy.

Remember the films JFK and Pearl Harbor? Both films took tremendous license in their portrayals of actual events, but the difference is that they did so 28 and 60 years after the fact, respectively. And while each took accuracy jabs from critics, neither had to deal with this degree of criticism because the emotional scars of the American public had already healed and the people who were on watch during these tragedies were either retired or dead.

With the airing of The Path to 9/11 on the eve of the five year anniversary of the events of that day, we also happen to be stuck, knee-deep, in a war that has been proven to have no relationship to the events of that day. No matter what inaccuracies are found — from either side of the aisle — this production was bound to catch major flack for trying to feed a narrative to a still healing nation, ever so hungry for the truth, not some docu-drama version of the events leading to 9/11.

Who Made The Call To Produce This Film?

In my estimation, there are only two possible reasons why Disney/ABC would give the green light on this production at this time:

1. Karl Rove instructed his minions to write the narrative and convince Disney/ABC to produce the film
2. Disney/ABC is simply gambling on the old adage, “There is no such thing as bad PR”

As a firm believer in the power that human greed wields in shaping our world over back door conspiracies, I’m sitting pretty squarely in the second camp (though I couldn’t help using the above image of Mickey Rove; Gen. JC Christian, Patriot is a genius).

I’m betting that Disney/ABC figured that this would be business as usual, though blown up a bit due to the subject matter; you know the formula — create a controversy, sell the advertising, line the pockets and move on unscathed within a few weeks.

What they didn’t take into consideration is the age that we live in now — where blog reach is both gaining traction in the very same homes that their sugar-coated narrative is being presented, as well as influencing the presentation of popular shows on TV (The Daily Show and The Colbert Report to name a few).

When a passive audience starts to become more active in their digestion of information, these old axioms of capitalism begin to start biting mainstream marketing strategies in the ass.

To make my point, let me perform a few minutes worth of Google research… Okay, I’m back (and my own thesis has shifted somewhat after only 20 minutes). Take this bit of information from HuffPost as an example of how nutritional facts for digesting reality can change a perspective in a matter of minutes:

[…]

In fact, “The Path to 9/11″ is produced and promoted by a well-honed propaganda operation consisting of a network of little-known right-wingers working from within Hollywood to counter its supposedly liberal bias. This is the network within the ABC network. Its godfather is far right activist David Horowitz, who has worked for more than a decade to establish a right-wing presence in Hollywood and to discredit mainstream film and TV production. On this project, he is working with a secretive evangelical religious right group founded by The Path to 9/11’s director David Cunningham that proclaims its goal to “transform Hollywood” in line with its messianic vision.

Before The Path to 9/11 entered the production stage, Disney/ABC contracted David Cunningham as the film’s director. Cunningham is no ordinary Hollywood journeyman. He is in fact the son of Loren Cunningham, founder of the right-wing evangelical group Youth With A Mission (YWAM). The young Cunningham helped found an auxiliary of his father’s group called The Film Institute (TFI), which, according to its mission statement, is “dedicated to a Godly transformation and revolution TO and THROUGH the Film and Television industry.” As part of TFI’s long-term strategy, Cunningham helped place interns from Youth With A Mission’s in film industry jobs “so that they can begin to impact and transform Hollywood from the inside out,” according to a YWAM report.

Last June, Cunningham’s TFI announced it was producing its first film, mysteriously titled “Untitled History Project.” “TFI’s first project is a doozy,” a newsletter to YWAM members read. “Simply being referred to as: The Untitled History Project, it is already being called the television event of the decade and not one second has been put to film yet. Talk about great expectations!” (A web edition of the newsletter was mysteriously deleted yesterday but has been cached on Google at the link above).

The following month, on July 28, the New York Post reported that ABC was filming a mini-series “under a shroud of secrecy” about the 9/11 attacks. “At the moment, ABC officials are calling the miniseries ‘Untitled Commission Report’ and producers refer to it as the ‘Untitled History Project,’” the Post noted.

[…]

Hm… Maybe I was too quick to espouse my faith in greed over conspiracies? I highly doubt I’ll be going to Disneyland again. In any event, the chances of Disney/ABC walking away clean from this beaut of a mis-timed and shady production is slim to none.

The Future Of Market Accountability

As the ecosystem for delivering entertaining, informative and personalized information gains a new foothold of innovation each and every year, we’re becoming deeper and deeper immersed within the information age.

The people formally known as the audience are becoming more politically aware through osmosis these days. And the harder the mainstream, one-way channels are leveraged to message us with constructed narratives, the easier it becomes for us to unbundle the programming and filter fact from fiction — no matter our brand of politics.

An analogy: The addition of nutritional labels to food products years ago didn’t end up preventing obesity, but the presentation of nutritional meta-data sure as hell increased the potential for new forms of viable economic levers within the food industry.

As high-fat foods in the mid-nineties and high-carb foods over the past few years have taken a hit due to greater consumer awareness, low-fat and low-carb products have gained a place in the market at a higher selling point due to simple demand.

My point?

While a conglomerate like Disney/ABC can get away with producing a film with this level of empty calories here and there, as we move deeper into the online revolution, such blatant disregard for nutritious content could easily lead to the collapse of advertising arteries via brand corrosion, as an informed public is now armed with digital printing presses.

And man, is the web chock full of beating hearts willing to pump out blood or what?

Jay Ovittore — the newly elected President of the The Young Democrats of Guilford County (congrats again, Jay) — caught the telcom and cable lobby once again spinning more lies about net neutrality.

If you’re still unclear as to why net neutrality matters, I highly recommend you take a minute to watch the following clip from The Daily Show.

Now that you’re armed with this foundational knowledge, put yourself in the shoes of cable executives (and their executive partners in the telcom industry) and think like these guys do for a minute. If you can make that leap into the pits of capitalism, it’s not too difficult to understand why they want to turn the internet into a toll road.

The Little Internet That Could

The first pass of the web (circa 1994 to 2001) wasn’t much of a threat to existing cable and media business models. We might have placed video online back then, but it was time consuming, costly and, relatively speaking, not viral at all.

Sure, once in a while clips like Dancing Baby caught the attention of the masses, but without the benefit of mass email spam between friends, they had to be sparked by inclusion in traditional mainstream media (in the case of Dancing Baby, the hit show Ally McBeal proved to be the tipping point).

Such crossover instances of viral exposure/marketing were few and far between and proved to be an intangible strategy that neither individuals or media professionals alike could leverage to spread their message, music, movies, etc.

All that has changed with the recent developments in viral infrastructure.

With the rise of video sharing sites (like YouTube or Revver) and millions of decentralized blogs — all pre-enabled to deliver embedded video at no cost — media networks are beginning to move content to these new distribution channels at a pace to keep up with the consumption patterns of today’s generation who are moving away from the boob tube.

(originally uploaded by Ian Chase)

It’s only a matter of time until advertising models are developed to monetize this organic delivery of non-programmed content and that’s when the great media exodus from TV to Web will occur. I’m not saying TV will go under completely, but the future of pre-programmed cable TV — the Golden Goose of of executive revenue — is not looking as viable as it did just 5 years ago. As a matter of fact, it’s beginning to look quite bleak.

So how do these old media distribution channels respond to such change? They don’t attempt to build anything useful for people to use that fits their new media habits, instead, they try to lobby for control to carve this new media distribution pie — a pie that they had *no hand* in innovating, evangelizing or iterating.

Capitalism 101.

If this isn’t enough information for your appetite, check out this archive of net neutrality goodness. Or simply run a search here, here or here.

If net neutrality is legislated away, you just might be paying for those searches in the not so distant future.

Remember that slippery slope?…

I don’t think I can top this gem, but I have to add some taint flavor of my own.

Back in 2002, when I was Nerve dating, I met a very attractive and seemingly cool woman. Our profiles showed we were both into hip-hop, specifically Talib Kweli, she was at a non-profit while getting her post-grad degree and lived just a few neighborhoods away in Brooklyn.

Perfect.

In our first email conversation I told her that I lived a subway stop away in Gowanus. Well, she had no idea where Gowanus was, so I described it as the “taint between Park Slope and Carroll Gardens; it doesn’t get much love.”

As you might imagine, I’m (happily) dating *a different* woman today.

The funny thing about running into the posting wall, is that it almost always comes out of the blue, often at the most random of times. Well, unlike past years, in 2005 I hit the wall at the most appropriate time of the year.

So, in order to get back up on the blogging horse, I’m now going to confront what annoyed me the most over the past week or so by presenting you a better late than never (maybe), hodge-podge list of the best stuff I personally experienced in 2005:

Going freelance
Yeah, I know you can’t buy this or go see it, but it was somewhat of a life-changing moment for me. And while I’ve gone back and forth between full-time and freelance gigs over the years, unless the perfect full-time opportunity to build smart experiences and flex skills with like-minded people arises, this time I just might not go back.

Beginning to blog full-time
While I’m still a bit of a beat-down blogger, I’m pretty amped that I’ve been writing consistently since last April. Because my last job consumed so much of my time and energy, my posts were few and far between in 2004 and without writing, sketching, or being creative on some level for me and me alone, I begin to lose it. Maybe I won’t post as much this year, but when I do, they’ll be accompanied by original creative output (illustrations, music, podcasts, etc.).

Working with Media Matters
Admittedly, before I took the gig to collaborate on the redesign of the Media Matters site, I had never heard of David Brock. So as I researched Brock and Media Matters the week prior to starting the job, I became fascinated with his story, especially how the concept of his book literally became a functional venture (the Media Matters for America non-profit) to clean up the media. Does the released information architecture of the site exactly reflect my vision for a forward-thinking domain? Not quite, but it’s getting there, and man, does our media need a real-time ecosystem of accountability.

Picking up my father’s habit of watching the 11 o’clock news
My father is religous in catching the local 11 o’clock news. Aside from catching the weather for the following day (ever notice how the weather is placed at the end of the newscast?), it provides him daily insight into the local news that he feels he needs. Well, I’m now picking up his tradition by religiously catching The Daily Show. Yes, with the amount of in-depth news I catch on my aggregator, I need Jon Stewart’s take on our twisted planet to close out my day-to-day.

Returning to The Chuck Nevitt Invitational
In 1999, the innaugural CNI season, my handicapped parkin’ squad ended up tying for first place. Thanks to Carver High, an invite was extended to me six years after I released my entire fantasy baseball squad due to the real-life threat of a strike (I thought they’d never get over that one). I’m only a few healed players away from having the trophy living in my den for the next year, so Bonzi, Emeka, hurry up and get healthy!

Becoming active by donating to causes I believe in
Historically, I’ve backed organiations by talking them up and defending their practices within mixed crowds. Similar to how I viewed my ability to become a Big Brother (not responsible enough), I also thought that one needed to be rich to financially support an organization. Well, after giving a few hundred dollars to EFF and TerraPass, I’ve come to realize that one doesn’t have to be wealthy to contribute. This year, I’m looking to expand my philanthropic range, so I guess I’ll just have to kill a few magazine subscriptions and keep my heat down at night.

Really Simple Syndication: For real
I’ve been using feeds for years, but not to the degree I used them this past year. Bloglines has become my primary source of information and news from around the world. Out of my 130+ subscriptions, less than ten would be considered mainstream media, so for the first time in my life my perspective is being primarily influenced by people like me. This is a post all in it’s own.

Moving to Greensboro, North Carolina
As I posted before I left JC to come to Greensboro, I’ve a bunch of mixed feelings. On one hand, going from a long-distance relationship to living with Angela has been great. Just as cool has been seeing my brother much more than once every six months. Greensboro is a laid back town, larger in scale than my one-time home of Williamstown, but similar in vibe; small enough to get away from the hustle and bustle, but large enough to ensure that your girlfriend isn’t one degree away from your doctor, dentist, shrink, yoga instructor, etc. On the other hand, it’s not New York City.

Well, that’s that. This post isn’t chock full of top movies or albums, but hey, those types of posts probably annoy you just as much as they annoy me. If 2005 was my year of change, then I’m thinking that 2006 will be the year of transparency across the board. The internet has far too many dedicated, passionate people and easily accessible, open hooks to not dig into rich domains (such as government) to create open, honest conversations.

Transparency and accountability in 2006.

Jon Stewart’s take on George Bush commenting on Iraq… in Japan:

I’ve consistently
Said, that as Iraqi’s stand
Up, we will stand down.

Brilliant.

I’ve wanted to put this compilation together for a while now. If you have any favorite moments that you think should be in the Top Ten, let me know. And without further ado…

#10 - Oh, The Hitler Comparisons
Disagree with someone? Think they have an agenda? I know what you’re thinking. They must be a Nazi. Heck, they’re practically acting like Hitler. Um, no… they’re not.
(via Jewish World Review)

#9 - Shrub Speaks To The Iraqi People
Hello, I’m George W. Bush. We’re currently busy tearing out your infrastructure, removing your delicate balance of religious participation in government and replacing your torturous regime… with another torturous regime… led by independent contractors.
(via On Lisa Rein’s Radar)

#8 - Drunken, Belligerent Donald Rumsfeld
What do you do in the middle of a war when you see neighbors acting suspiciously? You challenge them to war! Yee hah! Come and get some! We’ll Shock and Awe you too!
(via On Lisa Rein’s Radar)

#7 - FCC Media Ownership Vote
All we want is one, big, happy family in America. So let’s combine all of those pesky media conglomerates into one so Daddy Warbucks can control our every though with his programming and advertising.
(via On Lisa Rein’s Radar)

#6 - Libby Indictment
Who is this Patrick Fitzgerald shape shifter? Let me try to explain through an analogy… And oh yeah, by the way, this indictment is a good thing for America! Woo hoo! Indictments for all!
(via The Brad Blog)

#5 - Closed Senate… How A Law Is Made
Bill Frist is mad. Harry Reid slapped him and America in the face. Those are some long arms, eh? Jon gets caught in the crossfire.
(via onegoodmove)

#4 - Jon Stewart At The Emmys
Just sit back and enjoy. Classic Stewart.

#3 - Bush vs Bush
Jon manages the coup of all coups—a debate between Governor Bush and President Bush. This exercise  proves that open discourse between politicians can illuminate their differences on key issues. Ugh.
(via On Lisa Rein’s Radar)

#2 - On Jeff Gannon And Bloggers
Just who is that bald guy asking all of those obviously right-wing slanted questions to President Bush? Oh, he’s a right-wing hack/gay web site entrepreneur. And Colbert, I mean, Hitler, exposes the truth behind the blogging revolution.
(via onegoodmove)

#1 - Crossfire Gets Fired
Crossfire was canceled soon after this appearance. Coincidence or…? There has to be a way to get Jon into President Bush’s next cabinet meeting… and if he has any strength left, onto "Survivor."
(via Media Matters for America)

Hopefully, free from the airwaves… soon.

O’Reilly would probably classify this post as another “attack post” to mount it on the cross he’s bearing on his current media tour, which began the other night on The Daily Show with Jon Stewart. Apparently, Bill is tired of being the “warrior” for good. He’s tired of having to deal with the hatred that "famous news broadcasters" face. I know, O’Reilly and "news broadcaster" in the same sentence is pretty humorous.

O’Reilly’s second stop on the path to martyrdom was The Today Show. Once his complaining and self-aggrandizing came to a pause, Couric wondered out loud, why not try a different approach to help reduce the antagonism and stress of the job, maybe "an intelligent discussion" of the divisive issues? Bill’s response served as the pillar for his self-fulfilling prophesy of being driven to a ball of stress and hatred:

…If I start to go in there and be Mr. Rogers, no one is going to watch me…

In other words, loud, venomous, “entertainment” sells. There’s a market out there that needs to be served, and by hook or crook, Bill O’Reilly and Fox Broadcast Channel are going to serve them. But man… this hatred stuff takes a toll on the mind and body.

Well, Mr. O’Reilly, now that I understand your predicament, I feel it’s my duty to help you spread your deceitful hatred to my small neck of the woods. Your buddies at Media Matters did a great job documenting yet another of your "intelligent discussions" of a divisive issue; Border Control. Your selective quoting of Macarena Hernandez, and your historical perspective of illegal Mexican immigrants as being vessels of death is a clear example of your "intelligence" and "righteousness."

Good luck with your growing security detail and stomach ulcers.